DVF loves Roxy

On this cold winter day in New York City, I want nothing more than to lay on a beach sipping pina coladas. My mind has officially switched from winter coats to swimwear and sandals.

Launching just in time for bikini season? DVF loves Roxy and it may be one of the most genius swimwear collaborations ever. Diane von Furstenberg has brought her iconic prints to beach goers by teaming up with Roxy to design an affordable limited-edition swimwear collection. The 35-piece line-up, includes swimsuits, beach cover-ups, board shorts, rash vests, and beach bags. Starting March 7, the collection will be available at select DVF and Roxy stores, as well as online at roxy.com.

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“I am so excited to work with Roxy,” said von Furstenberg. “The collection is playful and fun. We wanted to empower women to go for it and ride the wave!”

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